Plazo, developed by ID Finance, is a leading financial wellness app that brings together debit and credit solutions within a single, intuitive platform. Operating in Spain and Mexico, Plazo’s mission is to make personal finance management easier, more transparent, and more accessible. As part of ID Finance’s broader fintech ecosystem, Plazo is committed to offering users financial freedom and security, empowering them to spend, save, and borrow responsibly, all through a seamless digital experience.
As Plazo expanded rapidly in regulated markets, the company faced the challenge of verifying user identities quickly and securely while maintaining full compliance with KYC and anti-fraud regulations. Their previous provider could not deliver the speed, flexibility, or accuracy required, causing friction in onboarding and risking user drop-offs.
At the same time, a less reliable verification process increased exposure to fraud attempts, reputational risk, and higher operational costs linked to inaccurate customer segmentation.
Plazo needed a trusted technology partner capable of ensuring fast, compliant, and scalable identity verification, all while protecting user experience and maintaining business agility.