{"id":27224,"date":"2022-01-26T11:45:45","date_gmt":"2022-01-26T11:45:45","guid":{"rendered":"https:\/\/veridas.com\/?p=27224"},"modified":"2024-02-12T09:16:23","modified_gmt":"2024-02-12T09:16:23","slug":"biometrics-an-essential-technology-for-boosting-conversion-security-and-ux-in-banking","status":"publish","type":"post","link":"https:\/\/veridas.webgate.codes\/en\/biometrics-an-essential-technology-for-boosting-conversion-security-and-ux-in-banking\/","title":{"rendered":"Biometrics: An essential technology for boosting conversion, security and UX in banking"},"content":{"rendered":"\t\t
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Introduction<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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The number of tasks and transactions that we carry out digitally is growing incessantly. That requires the financial industry to expand its ability to reach new customers<\/strong> anytime and anywhere and create unprecedented solutions that enable companies to expand their business and revenue<\/strong>.\u00a0<\/p>

In order for this trend to continue growing reliably and securely, user identity verification<\/strong> has become a critical step for most of the procedures or transactions we perform remotely as well in person.\u00a0<\/p>

We are talking about operations such as signing up new customers, processing payments, authorizing purchases<\/strong>, making transfers<\/strong>, paying for a concert ticket<\/strong>, gaining access to a stadium and so on. Because all these everyday tasks can\u00b4t be done remotely without there being absolute certainty about the identity of the person on the other side of screen.<\/p>

That\u00b4s what the main financial institutions in Mexico, Colombia, Argentina and Peru<\/strong> have realized over the last five years. The best example of this is how they\u00b4ve managed to make life easier for their customer thanks to biometric technology.\u00a0<\/p>

BBVA<\/strong> has acquired hundreds of thousands of new customers remotely thanks to digital onboarding<\/strong><\/a>, which allows them to be signed up in less than a minute simply by taking selfie.<\/strong> It has also enabled more than 50,000 Mexican retirees to provide proof of life<\/strong> to collect their pension with a simple phone call in which the bank authenticates the identity of each customer using just three seconds of their voice<\/a>, in any language, including the country\u00b4s dialects, and from any telephone device.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\"New<\/a><\/span>